Christopher Schoop
Head of Socials at Cryptic
Channels
- X
- Telegram
- Discord
- YouTube
- Google Ads
Christopher Schoop is Head of Socials at Cryptic, the Dubai-based crypto marketing agency founded in 2020. He leads social media strategy and content distribution for Web3 and crypto projects across X, Telegram, Discord, LinkedIn, Instagram and YouTube, and runs paid campaigns on Google Ads.
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Social media strategy
Channel strategy for Web3 and crypto projects across X, Telegram, Discord, LinkedIn, Instagram and YouTube.
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Content distribution
Getting Cryptic campaigns and articles in front of the right crypto communities.
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Paid campaigns
Paid acquisition for Cryptic through Google Ads.
Latest articles
Articles by Christopher
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Crypto Marketing 101 
Top PR Mistakes in Crypto Marketing
Most crypto projects do not fail because the product is weak. They fail because the market does not understand why they matter. In other...
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Featured 
Bybit EU Launches “Bigger Return, Shorter Hold” Offer
Bybit EU has launched its Bigger Return, Shorter Hold offer for eligible users across the EEA, giving participants a way to earn a 3%...
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Featured 
Bybit EU Becomes Ski Austria’s Main Sponsor
Bybit EU has taken one of its most visible steps yet in building its European presence: becoming the main sponsor of Ski Austria, one...
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Featured 
Satoshi Dinner Club Paris: The Invite-Only Crypto Dinner at Paris Blockchain Week
Every year, Paris Blockchain Week draws the sharpest minds in digital finance to the French capital. But the most consequential conversations rarely happen on...
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Featured 
Top Crypto News Outlets to Follow in 2026
In crypto, a single regulatory announcement can move Bitcoin by 10% within minutes. At the same time, protocol upgrades can reshape entire ecosystems overnight,...
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Featured 
Top Crypto Marketing Agencies in The Netherlands
Top Crypto Marketing Agencies in The Netherlands are becoming increasingly relevant as the Dutch market continues to grow as a hub for blockchain, fintech,...
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Featured 
Top Crypto Advertising Agencies in 2026
Advertising a crypto project in 2026 requires a very different playbook from traditional digital marketing. Google and Meta enforce strict and frequently updated policies...
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Crypto Marketing 101 
Crypto Community Building in 2026
Why Crypto Community Building Beats Traditional Marketing in 2026 In 2021, a relatively unknown crypto project launched with almost no advertising budget. There were...
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Crypto Marketing 101 
How to Vet Crypto KOLs: A 5-Step Framework
Picking the wrong KOL is expensive in ways that go beyond wasted budget. A misaligned placement reaches an audience that was never going to...